A landmark London HQ building on the doorstep of one the capital’s busiest transport hubs. Being brought into the 21st century, refreshed and improved, 171 required a strategy and identity ready for a new world of work. Bringing more light into its iconic façade, and boasting one of the largest terraces in London commercial real estate.
A building that’s more than a match for a complex future. A no-nonsense strategy that gets to the point and tells the stories occupiers need to know. A concrete identity with a nod to its iconic architecture. Everything that works and nothing that doesn’t. A cornerstone office responsibly redesigned as a best-in-class redevelopment. Smart spaces. Instant connections, transformative futures.
In an increasingly complex world you need space that works. Space where business is done. 171 works.