Worlds work when things come together. Demand needs desire, pragmatism needs emotion. Communication needs its clarity. Places are nothing without their people. How people interact with the built world never stays the same. As an agency with over 30 years international place-making experience, we’ve identified the need to respond with a more effective approach.
Our response began with the role we play as place + space specialists in bringing people and places together. Developing a new purpose for the agency that guides how we do things, who we work with, and the effective solutions we deliver.
Creating inseparable partnerships between people and place is where we need to be. Brands need to invest in building powerful connections through engaging audience experience.
We’re united in creating places and spaces people want to join through emotionally-charged brand experiences. Strategically-led propositions that are built on the intrinsic understanding of human behaviour, lifestyle and socio-cultural trends. We ask the ‘why’ to understand how the brands we create can respond with a solution that’s own able to them. We create reasons to be relevant, and at the core of this is a connection that brings both sides together. We call this ‘the powerful partnership’.
To motivate your audience your narrative needs an emotional attraction.
We interrogate the ‘why’ to uncover the difference and the reason to stand out. Purpose-driven thinking that defines powerful platforms for brands and places to partner with their audiences. We plan your go-to-market, so you make the right connections with the right people.
We create, evolve and reinvigorate brands so they can make stronger, more powerful partnerships with their audiences. We shape identities, craft the message, give brands a voice and strengthen their channels.
We create worlds that exist in the physical and the virtual. A space to own for a brand’s audience to join.
Evocative creative that help brands cut through the noise and stand out. We give brands tangible assets to support their existence. We make sure we’re relevant to the cause. Appropriately disruptive to make audiences stop and take notice.
Platforms and virtual worlds built to deliver the goals of the brand. We integrate the virtual with the physical, and develop the functional with the user experience. Immersive platforms that engage, inform and delight.
EcoWorld
CO-RE
CIT
Caudwell
Berkeley Group
Landsec
R&F Properties
Red Sea Development Company
Neom
Aldar
Diriyah Gate Development Authority
Dubai Holding
Qatari Diar
Mubadala
Mashreq
Mandarin Oriental
Lendlease
Park Hyatt
The Ritz Carlton
One + Only
W Residences
SLS The Red Sea Residences
Fairmont