A prime HQ plot on the banks of the Thames. On the North, by the South. A state-of-the-art refurbishment, bringing its statement modernist outdoor space into the riverwalk’s public realm. Two commercial spaces with landmark potential. A name that spoke to its history and sense of place, an identity evocative of its here and now. Meticulously made.
We took the site back to its origins, with a name that had lasted 4 centuries updated for the present. Drawing out its iconic architectural presence with an unmistakable identity, meticulously stacked floor by floor. Wayfinding and graphic design, merged beautifully. An underrated location, replete with access and connections needed to be brought to the fore, alongside stunning river panoramas playing into the offer.
